AI Insights · Timothy · January 2023
Top 5 Film & Television Apps in Colombia Q4 2022: Unified Platform Performance
Discover the performance trends of the top 5 film and television applications on a unified platform in Colombia during Q4 2022, including downloads, revenue, and active users.
During the fourth quarter of 2022, the top 5 film and television applications in Colombia showed varied performance trends across downloads, revenue, and active users. Here’s a detailed look at how each app fared during this period, based on data from Sensor Tower.
ViX: TV, Fútbol y Noticias from Univision Communications Inc. saw a remarkable increase in weekly downloads, peaking at approximately 196K in the final week of October. The app's weekly revenue also showed an upward trend, reaching around $1.4K by the end of December. Active users grew steadily, hitting a high of about 786K in late November before tapering to around 639K in the final week of December.
Netflix experienced a relatively stable performance in weekly downloads, with numbers hovering around 82K to 98K throughout the quarter. The weekly revenue saw a slight decline, moving from approximately $5.3K at the end of September to around $3.1K by the end of December. Active users fluctuated but ended the quarter on a high note, reaching about 3.7M in the last week of December.
Pluto TV: Watch & Stream Live from Pluto.tv maintained a consistent download rate, averaging around 52K to 84K per week. The number of active users increased significantly, peaking at around 378K in mid-November and ending the quarter at approximately 337K.
Disney+ showed a steady increase in weekly revenue, with figures reaching up to $45K by the end of December. Weekly downloads fluctuated between 55K and 83K, while active users saw a slight dip in November but eventually rose to about 1.3M by the end of the year.
HBO Max: Stream TV & Movies from WarnerMedia experienced varied weekly downloads, ranging from 41K to 65K. The app's weekly revenue peaked at around $36K at the end of September but declined to about $27K by the end of December. Active users remained relatively stable, closing the quarter at approximately 411K.
For more detailed insights on the performance of these and other applications, visit Sensor Tower.
